Increase Property Value: Aesthetically pleasing environments with cultural richness can lead to an increase in property value.

Mental Health and Wellbeing: Art is known to have positive effects on mental health and well-being. Having such installations in living spaces can create a more relaxing and inspiring environment for residents.

Branding and Identity: Digital art can be a tool for branding and creating a unique identity for a building. This can set the property apart in a competitive market, attracting a specific demographic of clients or residents who are drawn to its unique character.

Attract More Buyers/Renters: Digital art can significantly enhance the aesthetic appeal of a building, making it more visually engaging and modern. For commercial real estate, this modernization can increase the attractiveness of the property to potential buyers or renters.