LOCATIONS: VIEWPOINT AND GALLERY CONDOMINIUMS
ATLANTA, GA
BACKGROUND AND GOALS
Gallery and Viewpoint are luxury condominium buildings in the Atlanta area, managed by FirstService Residential. They were looking for an alternative to the cable news programming that was featured in their lobbies and other public spaces, which was proving to be divisive for residents, in order to create a more harmonious and inspiring resident experience.
SOLUTION
Gallery and Viewpoint selected Loupe’s innovative art streaming platform to power visual art displays on digital screens across the properties. Loupe provided the properties’ management with a high impact, elevated-yet-cost effective solution.
BENEFITS
- Access to a deep catalog of Loupe-curated digital contemporary art programming, including themed, seasonal, holiday and color-based collections
- Loupe’s easy to use scheduling app to rotate art displayed throughout the day, creating unique, dynamic and continually fresh public spaces
- The ability to integrate relevant on-site community and brand messaging between art displays, to maximize utility of digital screen real estate
OUTCOME
Replacing news displays with rotating art collections in Viewpoint and Gallery has transformed these spaces into a modern visual experience that unites residents through culture and conversation, far from the divisive political scene.
“Loupe Art is the most innovative platform to bring digital streaming art into your home or workspace. This makes visual art an accessible and exciting addition to any environment.I highly recommend the service. We’re delighted to have it in our beautiful Gallery Condo lobby and on every elevator bank in the building.”
— Mark Goldman, Resident
